IDC recognizes Lexmark as a leader in print transformation

black triangle

‘Long and storied history’: IDC MarketScape: Worldwide Print Transformation, 2023

Report Summary

IDC — the global market insight and research firm that “assesses the transformative activities of the major office printing vendors on a worldwide basis” — has recognized Lexmark as an industry leader in worldwide print transformation.

Lexmark IoT Solutions is highlighted in the report. Among the many facets of the IoT portfolio that drive the Lexmark’s leadership position, the report named:

   Harnessing data and analytics and applying a “transformation strategy” with IoT solutions, including Optra Edge and the Optra IoT Platform.

•   Leveraging “an existing strong presence and knowledge” gained through decades of working with the world’s top organizations in several industries.”

•   Validation by customers, several of whom “spoke glowingly about the bottom-line benefits” of working with Lexmark.

Lexmark’s Optra Edge and Optra IoT Platforms represent a unique “outside of print” offering that can aid the transformation of an organization’s operations.¹

Keith Kmetz
Program Vice President
International Data Corp. (IDC)

Transform device data into actionable insights with IoT

1 IDC MarketScape: Worldwide Print Transformation, 2023

About IDC MarketScape
The IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors..